Brand book design services (brand guide) are the starting point of branding. Without a brand book, branding cannot happen. Therefore, in the Calistu advertising team, we have considered book brand design the essential part of branding services, and we have provided these services for you.
The brand book provides an overview of the brand’s personality and goals, lexicography, logo, tag line and slogans, color, custom font, and how to place the logo correctly and incorrectly, business card. In addition, other details such as the mission and vision, the design of packaging, the style of photography, and the guide of graphic designers and copywriters are also will mention in the brand book.